Marketing Student Profiles
Second-Year Students
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Omar Rodriguez Omar earned a B.S. in Advertising from Syracuse University and a MBA in Marketing from Northwestern University. Omar was most recently employed as the General Manager of Integrated and Olympic Marketing at The Coca-Cola Company. |
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Yanwen Wang Yanwen completed a Masters of Philosophy in Marketing from the University of South Wales She received her Bachelor of Management with concentration in Marketing from Fudan University. |
Third-Year Students
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Chen Lin Chen holds a BS in Electronic Commerce from the National University of Singapore. She was most recently employed as the Assistant to the International Business Manager of the Missouri Dept. of Economics Development. |
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Cem Ozturk Cem received a BS in Industrial Engineering from Galatasaray University and a MS in Industrial Engineering from Koc University. Cem's research interest areas are spatial models, entertainment industry, multichannel marketing, retail competition and assortment planning. Publications: Karabati, S., B. Tan, and O. C. Ozturk (2009), "A method for estimating stock-out-based substitution rates by using point-of-sale data," IIE Transactions, 41 (5), 408-20. Work Under Review: Ozturk, O. C. and S. Venkataraman (2009), "Spatio-temporal analysis of competition between independent and affiliate movie theaters," Under review at Marketing Science. |
Fourth-Year Students
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Guiyang (Teddy) Xiong Guiyang Xiong received his BA in finance from Fudan University in China. Prior to joining Goizueta, Guiyang worked at MasterCard International (Shanghai) and Citigroup (Shanghai). Guiyang’s research interests are in the areas of the marketing-finance interface, B2B marketing, social networks, new product management, and entrepreneurship. Guiyang’s research study, “Transforming Social Capital into Financial Value in IPOs: The Moderating Role of Absorptive Capacity in Young Technology Firms’ B2B Relationships”, is part of his dissertation and has been selected as a winner in the 2008 Institution for the Study of Business Markets (ISBM) Doctoral Award Competition. |
Fifth-Year Students
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Vijay Viswanathan Vijay worked as a product manager and business analyst for ICICI Bank Ltd., in India. He has an undergraduate degree from Birla Institute of Technology & Science and a masters degree from the Indian Institute Foreign Trade in New Dehli. Viswanathan’s research interests are in empirical marketing models, brand performance, multi-channel strategies and spatial analysis. |
